Directly from the #1 GTME Advisor in the World

THE 80/20 GTM ENGINEER

HANDBOOK

Skip The Noise. Become an High Paid GTM Engineering 10X Faster.

Take the high road to the fastest growing job in tech.

  • The 80/20 GTM Engineer Handbook turns you into a GTM Engineer without getting overwhelmed. There's too much content out there, too many tools, flows, and things to learn. The 80/20 handbook will dramatically reduce costs and complexity by showing the process Michael uses to deliver to clients. Everything in one place without the noise. Yes, there's an easier way to play this game. Use the handbook as reference to move 10X faster than anybody else.

  • Monthly live training sessions on Clay, GTM Engineering, and what's new in the AI and GTM world. Michael goes live every month with the hottest internet companies and personalities in Go-To-Market to talk about the most discussed topics. Some of the live sessions include Common Room, Sell Better, HeyReach, and Clay.

  • Clay Gigs and Slack community with 600+ operators sharing best practices, strategies, and challenges. I personally reply to all questions, and one member even said they found more value here for $99 than in another group that charged $3,000. There’s real engagement, plus special sections where I share Clay gigs and open jobs

This is the lowest price you will see. Buy now at the lowest price

TESTIMONIALS

Immediate 10X ROI..

"Goldmine every time.."

"I feel like I am stumbling upon a gold mine every time you send a message. So many things we can do with Clay. I am barely scratching the surface."

- Oscar Ortega

"Immediate 10X ROI"

Just bought the clay handbook, loving it, thanks Michael! Immediate 10x my ROI on this handbook.

- Elvis Sun

"Highly recommend this"

It's a no-brainer to spend a few bucks to look over the should of someone who knows his stuff. Paid for itself within a few minutes.

- Kieron Brown

This is the lowest price you will see. Buy now at the lowest price

Curriculum

Clay Without Credits

My onboarding doc to scale Clay without using credits. Scale every flow without breaking the bank.

TAM Process

My process to deliver results in 1/5 of the time and turn a market into a 'cold email ad network'

Copywriting

I constantly outperform 99% of agencies owner using only ONE cold emails script that force me me to test what matters

Outbound Strategy

Cold calls vs Cold Emails vs LinkedIn Automations. My tech stack and SOP to manage each channel

E-commerce Playbook

Angles, market mapping, and the API I used to book 275 e-commerce owners in 6 months for a client

Tech Stack

Michael's full tech stack to manage GTME Projects: Cold Email, Cold Calls and LinkedIn Automations

News-led Outbound

How to leverage news and prospect people at the exact moment they have a problem, achieving 10X reply rates

Local Business Playbook

My Clay flows and the API I use to map all local businesses in one click

(e.g., all the gyms in the US)

Scrape Ads Library

My Clay flows to scrape LinkedIn, Meta, and Google Ads and leverage this for your outreach

This is the lowest price you will see. Buy now at the lowest price

What others are saying

Alessandro Martinengo

99% of companies and sales leaders are "5 years behind" in their ability to build and scale their outbound engine. And this course quickly and practically explains and demonstrates what works (or doesn't work) to create a GTM system using Clay.

Cody Carnes

Mike's program helps cut your learning curve by more than half, with little headaches. After I spent hours and hours every day for a month learning Clay with the help of his program, I closed three new retainers and 4 other workflow builds.

Kieron Brown

Happy customer here :) It's a no-brainer to spend a few bucks to look over the should of someone like yourself who knows their stuff and is in the trenches day in day out. Paid for itself within a few minutes of scanning it - let alone with deeper implementation.

Matteo Papaluca

The new paradigm for RevOps and B2B GTM is here. Clay Scaler teaches how to put it into practice. Invest time in learning this skill since I haven't seen somethig with such a potential since the CRM revolution with Salesforce.

Andriy Vovchak

Michael unlocks the secrets of the best Sales Ops tool with this playbook. It's concise and laser-focused, with practical video tutorials. I'll save more money on Clay credits in a few day than I have spent purchasing the playbook.

Matteo Lombardi

Michael's course is really good for 2 reasons:

1. Practical Examples - Figure out Clay sooner than expected but not only.

2. Mindset - Understanding tech helps you work creatively as he mentions.

Luis Machado

The Clay Scaler Handbook has been a cornerstone in my journey, providing the right knowledge. I can’t say enough about the value of the community. Whether it’s sharing strategies or supporting each other.

Oscar Ortega

I feel like I am stumbling upon a gold mine every time you send a message. So many things we can do with Clay. I am barely scratching the surface.

Ariel Levin

The handbook offers skills development in Clay, addressing our core needs with proven results. The practical, strategies, combined with ongoing slack support, ensure we can quickly translate learning into outcomes.

Ryan Tully

The content in Clay Wizards is great! We've used the suggestions within the course to add cool new features to our product.

INVESTMENT

Choose Your Plan

This is the lowest price you will see. Buy now at the lowest price

Basic

$99

  • 80/20 Handbook

  • Access to The Slack Community

  • -

PRO

$499

  • 80/20 Handbook

  • Access to The Slack Community

  • 1H Call with Michael (1000$ value)

STILL NOT SURE?

Frequently Asked Questions

How long do I have access to the community?

How does lifetime access sound? Once you enroll, you’ll have unlimited access to the community even if you only pay for one month.

Is access to the community Included?

Yes, it is. Lifetime access to the community includes live demos, Clay gigs, and daily Clay content.

Is it a one-time payment or a subscription?

It’s a one-time payment.

Why should I buy it today?

This is the lowest price you'll ever see for this Handbook. It's an ever-evolving program, and the price will only go up.

How is it possible that you offer so much value for the price?

I'm 100% sick of the cold email and Clay content floating around, it doesn't work and just burns your Clay credits, making you go bankrupt.With this, you’ll get the chance to see my Clay process in action, how I write copy, and why I outperform 99% of copywriters. One student even said they found more value here for $99 than in other groups charging $3,000.

Is there a refund policy?

No there isn't. So if are thinking about a refund please do NOT buy.

Michael Saruggia is the founder and partner of Growth Lead LLC, a company which provide consulting services in the field of marketing and revenue operations.

Growth Lead LLC 5830 E 2nd St, Ste 7000, Casper, WY 82609